Sales & Marketing


Space Still Available for Medtrade Workshops

Attendees still have time to sign up for the Certified Durable Medical Equipment Specialist, the Team@Work Sales Bootcamp, and the Retail Fundamentals Workshop.

Problem Solver

Referral Sales: New Rules for a Radically New Game

The nature of HME referral sales is changing. What are the tools and resources providers should incorporate into their game plans?

Provider Strategy

Working Cooperatively with a Manufacturer

Providers and manufacturers must take care to understand the laws governing how they work with one another.

VGM Releases Sales and Marketing Playbook

The fourth quarterly edition of VGM’s playbook series for 2021 gives members of the HME organization a collection of best practices, guidance and insights into sales and marketing.

New For Medtrade West: Team@Work's Sales BootCamp

The sales and leadership coaching firm brings its longtime in-depth sales training workshop to Medtrade for the first time, but the value of the program continues well beyond the event.

Strategy

2021 HME Business Handbook: Strategy

To Chase or Not To Chase: The 'Shiny Object Conundrum'

New opportunities can be exciting and seem almost irresistible. How does a savvy HME owner and operator distinguish between the 'latest thing' and a legitimate chance to increase revenue?

Team@Work Expands Coaching Staff

Rebecca Small joins coaching and business services organization as its new vice president of DME/HME Business Development.

Podcast

Five Referral Sales Challenges Facing HMEs Right Now

HME sales expert Ty Bello joins the HMEB podcast to discuss how providers can overcome the five toughest sales challenges in the post-COVID healthcare environment.

Strategy

2021 HME Business Handbook: Strategy

Harnessing Data to Navigate the Post-PHE and Grow Market Share

The market data solutions now available are light years beyond what we once had. How so, and how does an HME sales organization maximize its effectiveness with them?

Team@Work Sales BootCamp Debuting at Medtrade West

The full-day event will run July 12 at the Phoenix Convention Center and will provide sales insights, tactics, leadership training and more.



QS/1 Integrates with Google’s Pointy

DME pharmacies and community pharmacies using QS/1 Pharmacy Management can now reach more local shoppers by showing them their inventory online thanks to the integration.

Podcast

The New Normal for HME Sales

Going forward, providers' sales teams must implement a more robust sales process that integrates market data and CRM.

Observation Deck

The Essential Stand-Out Sales Approach for 2021

Providers of all sizes either survived or thrived in 2020. Regardless of how our businesses fared in 2020, we must approach sales planning in 2021 differently.

Podcast

HME Sales Leadership in 2021

As we tally the pandemic lessons learned in 2020, sales coaching expert Ty Bello discusses how sales strategy will change for HME in 2021.

Chiropractors and Pain Management Services

Chiropractors are an important secondary referral source for providers of pain management products. What do you need to know before reaching out to them?

Observation Deck

It's Time to Move on

Providers have known for a long time that competitive bidding would spell the end of big public payer profits. So why keep pining for the past?

Provider Strategy

The Pace of Your Success

The four elements central in your HME business's performance.

Sidebar

Retail Metrics Worth Monitoring

Retail mobility providers need to measure their performance. Here are some great indicators to track.

HMEB Podcast: Zip Code Changes and CRT Opportunities

Episode 010 of the HME Business talks to experts about funding implications of CMS’s reclassification of multiple rural and non-bid zip codes, as well as sales opportunities for HME providers in the CRT market.

man watering plant

Business Solutions

Ideas for Growth

Providing respiratory products and services continues to be a business beset by declining reimbursement. We interviewed several experts who offered up more than 30 pro-tips to help oxygen providers add revenue and widen margins.

HME Business Podcast