The 2014 HME Handbook: Retail
While retail sales offer an opportunity to drive revenue through a provider’s existing customer base, as well as new clients, providers must take every opportunity to develop and deploy retail sales and marketing campaigns that will inspire patients and clients to come to their retail stores and visit their online storefronts in order to purchase DME on a retail basis.
Member service group will merge newly bought Simply Shops into VGM Retail.
- By David Kopf
- May 01, 2014
Products & Technology
The web is playing an increasingly important role in how providers communicate with patients, market their businesses, and even conduct transactions. How can providers better wield their web sites, and how will the role of providers' online presences evolve and help shape the future of HME.
- By David Kopf
- Feb 01, 2014
Business Solutions
As more and more providers move into cash sales, and learn the fundamentals, such as merchandising, sales training and marketing, we look to some retail veterans to learn some of the advanced lessons they've picked up on the pathway toward cash sales enlightenment. Their answers help set the stage for the next steps in the HME industry's retail revolution.
- By David Kopf
- Feb 01, 2014
2014 Preview
The seventh installment of our annual forecast of key trends, obstacles and opportunities facing the HME provider industry shows that the coming year is one fi lled with challenges, but also chances for providers to reinvigorate their revenues. We examine what’s in store for the next 12 months and how providers should prepare.
- By David Kopf
- Jan 01, 2014
Editor's Note
Providers should take every opportunity to develop and deploy retail sales and marketing campaigns. A good example would be Bath Safety Month coming up in January.
- By David Kopf
- Nov 20, 2013
Mobility maker adds national sales manager, promotes two key, internal retail players.
- By David Kopf
- Sep 12, 2013
Mike Scarsella will bring deep background in retail to HME manufacturer.
- By David Kopf
- Sep 05, 2013
101 Mobility expands beyond VA contract into retail sales.
- By David Kopf
- Sep 05, 2013
October event will host a on-floor Retail Design Center and new retail product award program.
- By David Kopf
- Aug 22, 2013
Software and Cash Sales:
Cash sales represents a key opportunity for providers to expand their revenues in order to survive deep funding cuts, but they need to move fast in order to create the sort of retail environment customers expect. How can they leverage technology to accomplish that?
The 2013 HME Handbook: Cash Sales
The 2013 HME Handbook: Software
The 2013 HME Handbook: Cash Sales
Product Spotlight
Pride Mobility joins up with well-known mattress maker Serta to offer the Perfect Lift, a lift chair with real retail appeal.
- By David Kopf
- May 16, 2013
Editor's Note
HME’s retail rumba is revving up. Are you going to dance to a new tune or miss the cash conga line?
- By David Kopf
- May 09, 2013
Business Solutions
For many years, providers have been hearing the reasons why they need to expand into cash sales to drive new revenues, and have been learning ways they can accomplish that. But what about the real world lessons providers are learning about retail? We interview various providers with retail track records to get their insights into cash sales.
- By Cindy Horbrook
- Feb 01, 2013
2013: The Year Ahead
It's that's time of the year again: The HMEB Big Ten. In the sixth annual edition of our list, we look at 10 key trends, challenges and opportunites that will define the next 12 months for HME providers.
- By David Kopf
- Jan 01, 2013
Problem Solvers
How HMEs can add ADLs to their offerings, and benefit not only patients, but their bottom line through cash sales.
- By Cindy Horbrook
- Aug 30, 2012
Problem Solvers
Using ADLs to Drive Retail Sales
- By Cindy Horbrook
- Aug 01, 2012